• Winter Quarter Canning Dates
      1/15 Deerfield
      1/20 Skokie
      1/27 Niles
      2/3 Glenview
      2/10 Skokie
      2/17 Niles
      2/24 Chicago
      3/3 Evanston
      3/10 Glencoe (weekend of)
  • When will the money show up on my Classy fundraising page?

    After you turn in your money at the Cashier’s Office, it will take anywhere from one day to one week for the Finance committee to allocate it to your personal fundraising page.

  • What is canning?

    Canning is a great fundraising method where you stand outside in various local cities with a group of friends and ask anyone passing by for donations, as you tell them about NUDM!

  • When is canning?
    • Make sure to check back soon for winter canning dates!
  • Where is canning?
    • You are allowed to can anywhere within the town’s limits, as long as you’re not on private property (i.e. not in the mall, not inside a coffee shop, etc.). Although, feel free to ask shop owners if it’s ok to stand outside their doors if it’s unclear!
    • In Skokie, we suggest the intersection of Golf Road and Skokie Boulevard.
    • In Wilmette, we suggest Green Bay Road and Wilmette Avenue.
    • Look for announcements/updates on other suggestions!
  • How do I prepare?
    • Make sure to check out a can and a bib from the NUDM Office (Office E, third floor of Norris) during any weekday, or from your grouphead!
    • Bring gloves!
    • Feel free to wear a neon hat, or fun accessories to draw extra attention–whatever you want!
  • What do I do when I get there?
    • Create an elevator pitch! For example, “Would you like to donate to Northwestern University Dance Marathon, benefitting Cradles to Crayons, which provides essential items to children in the Chicagoland area living in low income or homeless situations. It only takes $33 to provide these items for one child!”
    • Go to to learn more about NUDM, Cradles to Crayons, and ECF so that you can have some good facts to share with people.
    • Be patient, polite, and enthusiastic!
  • How do I get there?
    • Need a ride? Fill out this form by the Thursday of that week! We will be in touch the day before to plan for that Saturday’s canning transportation.
  • How do I turn in my money?

    In order to turn in cash for NUDM, bring it to the Cashier’s Office (open 9am-1pm) on the first floor of Norris, and give them your name in order for it to count towards your personal fundraising total.


  • Should I bring my own food to NUDM?

    The Food Committee will provide all dancers with multiple delicious snacks each block, as well as breakfast, lunch, and dinner during the 30 hours! You can definitely get by without bringing extra food, but many people still bring some all-time favorite snacks in their personal bag, to eat during block changes. Morale of the story- you will be well fed, but you can never have too much chocolate!

  • I have an allergy, will I be able to eat the snacks in the tent?

    We will have snacks catered to all different kinds of allergies, as well as allergy options for each meal! If you are worried about us meeting your particular allergy needs, please contact and we will happily accommodate you.


  • Can I raise money at NUDM events?

    Yes! At NUDM’s weekly trivia, your $5 entrance fee goes directly back to your fundraising total. So when you go to trivia, you’re really putting money toward your fundraising page! There’s also 50/50 raffles each week, where you can win half the pool of money from the raffle during trivia!

  • When do I have to have raised the $400?

    You have to have the entire $400 raised by Feb. 23rd in order to dance. The recommended half money deadline (when you should have raised $200) is Jan. 26th.

  • What does the money I raise go towards?

    All the money you fundraise each year goes directly to the NUDM final total, 90 percent of which goes to this year’s primary beneficiary, Cradles to Crayons, and 10 percent of which goes to the Evanston Community Foundation. The fee you paid during registration covers the cost of all 30-hour weekend operations, ensuring that all your fundraising goes directly to the beneficiaries.

  • Can I raise $400 without letter writing?

    Absolutely – tons of dancers do it every year! There are so many creative ways to easily reach your fundraising goal from Dough 4 DM bake sales to psych/Kellogg studies to hometown company sponsorships and matching grants. Here are some resources below:


    • Prospective Health Study for Freshman and Sophomores ($60): Information can be found here and you can sign up to participate here.
    • Kellogg: Sign-ups for studies through the Kellogg School of management can be found here
    • Psychology: Sign-ups for studies through the Psychology Department can be found here
  • What are some fundraising ideas I can use?


    • Canning. What is canning? Check out our Canning Guide for everything you need to know!
      • Pick up cans and bibs in the NUDM office (Office E) on the Norris 3rd Floor
      • Saturday, February 25 – Evanston, Park Ridge
      • All quarter – Winnetka
        • *To can in Winnetka you will have to fill out an individual permit, which are located in the NUDM Office (Office E in Norris).
    • Participate in Dough 4 DM: Bake cookies at a provided location on Sunday afternoons, help wrap them, and receive a portion of the profits as the cookies are sold through NUDM! Individual dancers get first priority to sign up! You can also buy cookies here.
    • Sign up for this Searle Research Study! Make $60 for filling out some quick questionnaires and giving blood sample.
    • Sign up for paid research studies through Kellogg! Make $8 in 20 minutes or less!
    • Sign up for paid research studies through the Auditory Neuroscience Lab:
    • Sign up for research studies through the Psychology department:
      • Or email professors: (,,,,,,,,,,,,,,
    • Deliver people food from Norris (i.e. an on-foot, student-friendly Postmates) for a donation fee
    • Sell Krispy Kreme donuts, cupcakes, and other goodies in Tech, Kellogg, Norris, etc. (helps if it’s something new and exciting!)
    • Bake sale in strategic places (frat quad, the Deuce, etc.)
    • Make crafts for people’s rooms and sell to your friends
    • Help sorority ladies with big/little week! Offer your crafting skills, your singing skills, let them hang out with your golden retriever or something.
    • Feeling daring? Make a Facebook status promising to do certain tasks for a certain size donation. (And follow through by making a video–good laughs for everyone.) Examples:
      • $25 – Drink a gallon of milk in 5 minutes
      • $75 – Eat a ghost pepper
      • $100 – Dye my hair purple
    • For every dollar I raise, I will ____. Example:
      • For every dollar I raise, I will do one push-up.
      • For every dollar I raise, I will fit that many grapes in my mouth.
      • For every dollar I raise, I will spend one minute dancing outside of tech.
    • Tag your friends in a Facebook post asking them to donate just $1 to your page (I made $10 doing this (so at the very least I have 10 friends!!!!)
    • Email old high school teachers and college professors asking them to donate to your page
    • Ask local restaurants or stores for gift cards or other donations, you can auction them off to your friends and donate the profit!
    • Have a cute pet? Set up a petting booth, $3 to pet my dog!
    • Sell things you don’t use anymore on Free & For Sale
    • Sell old textbooks on the Textbook Exchange Facebook group
    • Sell clothes/accessories you don’t wear anymore on NU Closet Recycle, or to Crossroads in Evanston
    • Have a ton of tailgating gear or frockets? Sell your swag to younger members of your organization!
    • Know how to graphic design? Design geotags for student orgs, they can buy them off you cause you’re dope!!
    • Play a lot of video games? Organize a tournament with your friends. Have people buy in for $5/ Have half the proceeds go to the winner, and the other half go to NUDM!
    • Have a car? Offer to give friends rides to the airport, to Nevin’s, etc.
    • Put on a talent show in your dorm! Charge admission!
    • Put on an anti-talent show in your dorm! Charge admission!
    • Offer to do friends nails, makeup, or hair before formals/events!
    • Know how to sew? Fix people’s tears or missing buttons for a small fee!
    • Shovel neighbor’s driveways for a small donation
    • Offer to DJ someone’s party
    • Offer to clean-up after someone’s party
    • Put cans, or any cup with NUDM on it in your dorm, in your classes, at your Greek house, in your apartment, wherever! Ask people to donate any small change or bills they might have.
    • Offer to tutor someone in class if you’re an expert (good suggestions: EA, physics, linguistics, psych, genetics, etc.)
  • What is canning and when can I do it?

    Canning is a great fundraising method where you stand outside in various local cities with a group of friends and ask anyone passing by for donations, as you tell them about NUDM! Make sure to grab a can/bib from your group head or the NUDM office and pay attention to announcements for canning dates and places.


  • What is NUDM?

    Now in its 44th year, NUDM is one of the largest student-run philanthropies in the nation, and the largest student group on campus. Our mission is to unite the Northwestern, Evanston, and the Greater Chicagoland Community in philanthropic fundraising, awareness, service, and education.

  • Where is NUDM?

    In a huge tent on Norris lawn.

  • When is NUDM?

    NUDM is March 9th (7pm)-March 11 (1am).

  • How long is NUDM?

    NUDM is a 30 hour event. The 30 hours is split into 10, 3 hour blocks. Each block has a different theme where you can dress up, and there are a variety of speakers, games, and music genres played.

  • How many students participate in NUDM?

    Over 1000 students, so approximately 1 in 5 Northwestern students participate in this campus tradition.

  • Is NUDM only the 30 hour event?

    No! We have events all year long, making it a year-long effort. The Special Events committee plans a variety of events throughout the year, such as Trivia, Acapalooza, educational panels, and more. The Food committee plans a variety of food fundraisers throughout the year. The Dancer and Beneficiary Relations committee leads the BUILD (Bridge, Uplift, Inspire, Learn, Dance) Program, which includes a variety of events where dancers can interact with the people that Cradles to Crayons serves.

  • What do I do if I’m worried about raising the $400 minimum?

    This year, we are striving to make NUDM an inclusive experience for all Northwestern students, regardless of financial status. We have a number initiatives aimed to support fundraising and financial inclusion: (1) The NUDM Grant Program, in partnership with the SES One Form (2) Office Hours and Coffee Chats where you can voice your questions or concerns, (3) The Fundraising Mentorship Program, led by Dancer and Beneficiary Relations, (4) The opportunity to get “perks” through non-monetary service opportunities, (5) Fundraising support, ranging from our fundraising guide to canning days with provided transportation.

  • I have a medical concern or food allergy. Can I still dance?

    Yes! We will work with you to accommodate whatever medical concerns or food allergies you have. Please contact the NUDM advisor, , and she will work with you. This is 100% confidential!

  • Do I get fed during the 30 hour event?

    Yes! You get free food all 30 hours and we can ensure you will never be hungry! You will get a snack twice each 3-hour block, and breakfast, lunch, and dinner on Saturday.

  • What are some creative fundraising ideas?

    See our fundraising guide for lots of ideas!

  • How can I participate in service?

    We are constantly adding more service opportunities to NUDM! This year, every Friday afternoon from 2-6pm we will be driving dancers down to Cradles to Crayon’s Giving Factory, their large warehouse in Logan Square where volunteers can go to help package different supplies, ranging from a backpack filled with school supplies to diapers and baby essentials for a new mother.

    Also, through our partnership with the Evanston Community Foundation, we offer a quarterly service day where the NUDM community can volunteer at various non-profit organizations in the Evanston area. Also, be on the lookout for a number of continuous service opportunities through ECF that you can participate in throughout the year.

  • What is canning?

    Canning is where Northwestern students stand on street corners and solicit donations by passing by cars in nearby towns. Almost every weekend, there are NUDM canning days where you can pick up a can and bib (a bright yellow vest), in the NUDM Office (office E), and we will drive you to a canning location. Check the Canning 101 tab for more information!

  • What is the NUDM Grant Program?

    The NUDM Grant Program is sponsored by the SESOne Form. Anyone who qualifies for financial aid can apply to the NUDM Grant Program, to get a matching grant of up to $200 of the $400 minimum covered. This information is completely anonymous, and is only monitored by faculty and the financial aid office. Check back soon for information on how to apply!